Job Title: E-commerce Manager
About the Position
Accor is seeking a highly skilled E-commerce Manager to join our team. The successful candidate will be responsible for managing all online activity related to traffic acquisition, sales, conversion, and reporting.
Key Responsibilities
- Develop and implement e-commerce strategies to improve website performance and drive sales.
- Work closely with the marketing team to improve quality and traffic acquisition.
- Collaborate with developers to improve website speed and user experience.
- Research market trends and technologies to stay ahead of the competition.
- Analyze data to deliver data-driven strategies and achieve key performance indicators (KPIs).
- Oversee digital marketing channels, including display, affiliates, and email marketing.
- Develop content calendars and oversee website uploads and landing page development.
- Report on performance and provide insights for improvement.
Requirements
- Minimum 2-5 years’ experience in a similar role.
- Bachelor’s degree in Digital Marketing or a related field.
- Knowledge of implementing digital marketing concepts, including social media, display, and affiliate channels.
- Confidence in developing and overseeing retail and e-commerce-focused digital marketing strategies.
- Excellent understanding of web design, customer flow, and web analysis.
- Confidence in traffic analysis, reporting tools, and optimization.