About the Role
Ancient Gaming is seeking a highly skilled Social Media Manager to lead our digital community efforts for CSGORoll and HypeDrop. As a key member of our marketing team, you will be responsible for developing and executing social media strategies that engage our gaming and shopping communities, foster brand loyalty, and enhance our reputation as leaders in the skin gaming and gamified shopping industries.
Key Responsibilities
- Develop and manage engaging content for CSGORoll and HypeDrop across platforms such as X, Instagram, TikTok, Discord, and YouTube.
- Own the content calendar, ensuring consistency in posting, tone, and visual aesthetics that align with each brand’s identity.
- Create innovative content tailored to gaming and e-commerce audiences, including in-game highlights, mystery box reveals, and community-driven challenges.
- Collaborate with internal teams (PR, marketing, design) to ensure content is aligned with broader marketing campaigns and product launches.
- Actively engage with the CSGORoll and HypeDrop communities, responding to comments, questions, and feedback across all social media channels.
- Foster a dynamic and interactive community through regular Q&A sessions, live content (such as Twitch streams), and in-platform events like giveaways and competitions.
- Collaborate with community managers to maintain a continuous dialogue with followers and nurture a positive and inclusive environment.
- Lead the ideation and execution of social media campaigns to promote key events, updates, and features for both CSGORoll and HypeDrop.
- Partner with influencers, content creators, and affiliates to drive campaigns that resonate with the gaming and shopping audience, increasing brand exposure.
- Implement gamification strategies within campaigns to drive user engagement, including mystery box challenges and PVP interactions for CSGORoll users.
- Use social media analytics tools to track the performance of posts and campaigns, providing insights to refine and optimize strategies.
- Report on key performance metrics (engagement, reach, conversion rates) on a weekly, monthly, and quarterly basis, making data-driven recommendations.
- Continuously improve content performance by analyzing social media trends and user behavior specific to the gaming and e-commerce sectors.
- Ensure brand consistency across all social media channels, adhering to tone, voice, and identity guidelines for both CSGORoll and HypeDrop.
- Proactively manage the brand’s online reputation, collaborating with the PR team to handle any crisis communication or potential brand challenges.
- Monitor and respond to user feedback in a timely and professional manner, ensuring a positive customer experience across all platforms.
- Identify and capitalize on trending topics, memes, and content formats that resonate with gaming and shopping communities.
- Experiment with new social media formats such as live streaming, user-generated content campaigns, and interactive PVP content.
Requirements
- Minimum of 3 years of social media management experience, preferably within the gaming, e-commerce, or tech industries.
- Demonstrated success in creating and executing social media campaigns that drive engagement and user growth.
- In-depth understanding and hands-on experience managing social media platforms such as X, Instagram, TikTok, Discord, and YouTube.
- Proven ability to grow and engage communities on Discord and drive engagement through interactive formats like Twitch streams or in-game events.
- Ability to create compelling visual and written content, including short-form videos, memes, and interactive posts.
- Basic proficiency in video and image editing tools such as Adobe Creative Suite or Canva.
- Strong experience using social media analytics tools to track performance, gather insights, and optimize content strategies.
- Ability to interpret data and metrics, translating insights into actionable improvements.
- A creative mindset with the ability to devise unique content ideas and campaigns tailored to the gaming and e-commerce audience.
- Strong strategic thinking skills, able to align content with business goals and drive community engagement.
- Excellent communication skills, both written and verbal, with the ability to engage and collaborate effectively with internal teams, influencers, and the community.
- Proactive and detail-oriented, with strong organizational skills to manage multiple tasks and projects in a fast-paced environment.
- A deep passion for gaming, especially the CS2 and skin gaming communities, as well as a solid understanding of gamified shopping experiences.
What We Offer
- Work-from-Anywhere Policy: As a remote-first organization, you have the opportunity to work from any location globally. Our flexibility policy empowers you to tailor your location and workday to support your personal needs, while still promoting effective collaboration with your colleagues.
- Annual Team-Building Event: Each year, we select a destination for our team-building event to collectively celebrate our achievements and strengthen our team bonds.
- Home Office Equipment Budget: We provide a dedicated budget to acquire all necessary equipment to set up an efficient and comfortable home office environment.
- Learning and Development Budget: We invest in your professional growth by offering a budget for skill development and continuous learning, including full access to Udemy.
- Spill Mental Health Service: Our Spill Mental Health Service offers comprehensive counseling support to any employee in need, ensuring your well-being is prioritized.
- Company Culture: We are an innovative and fast-moving company where your development will only be limited by your own potential.
